Upcoming Event

Workshop on Brand Management for Tea Growers


A lot of tea growers and planters want to know how they can turn their products into brands and claim higher value for them. This workshop is to address that need.

Workshop Details:

  • What is Brand and Why You Need One?
  • How to convert a Product into a Brand
  • Do you need to spend a lot of money to build a brand?
  • How many brands do you need if you have different teas?
  • How do you promote your brand?
  • How do you find your customers?
  • How do you price your branded tea? (No, its not ‘cost+’)
  • Should you have a Premium Brand, a Mind Segment brand or a Price Sensitive brand?

Workshop will be conducted by:

Susmita Das Gupta,
Founder & Cheif Ideator, Smart iDeAS
Founder & Tea Artist, Tea With Susmita
LinkedIn : https://www.linkedin.com/in/susmitadasgupta/

Date: 31 July, 2021
Time: 4 PM to 6 PM

Price: Rs.4900.0 per person
Early Bird : Rs.2400.0 per person
Early Bird price available until 12 July.

Register here:
Register here: https://forms.gle/vN9A69D8H2KNJ8LG7

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